Don't be a mistaken - a well-designed website isn’t just about looking good or aesthetically appealing. A good website should also provide an enjoyable user experience. But, what exactly does that entail?
Professional Website Design Features
The best landscaping websites follow these best practices:
- Color scheme & branding – Thought-out color palette reflects professionalism and improves readability
- High-quality images – Showcase your work with quality images that make an impact
- Responsive design – Your site should function perfectly on both mobile devices and desktops
- Fast load speeds – Slow website drives visitors away, so optimize images and code for quick loading
Project Galleries & High-Quality Images
One of the best ways to showcase your landscaping work is by including a project gallery. After all, potential clients want to see your work before they hire you! Featuring before-and-after photos and detailed information about past jobs will speak to the quality of your landscaping work.
Pictures of Team Members
As a landscaping company, you should not only include photos of your work, but of your team members. This is a great way to add a personal touch to your website as potential customers want to see the people behind the business. Be sure to include photos of your landscapers, designers, and office staff to make your company feel approachable and trustworthy!
Client Reviews & Testimonials
Nothing builds trust like client testimonials and customer reviews. The best landscaping websites include:
- Client testimonials from satisfied customers
- Case studies that demonstrate your expertise
- Star ratings & reviews from Google, Yelp, or Facebook
When it comes to paying services, people want to hire businesses they can trust. Positive reviews can help increase conversion rates and establish credibility.